Engadget reports on a Japanese advertisement for the Sharp Touch Wood SH-08C cellphone. It simply boggles my mind!
It's a bit baffling to think of the trouble Drill, Inc. went through in order to assemble the pieces necessary for a wooden ball to trickle down a homegrown marimba, particularly in the midst of Kyushu, Japan's woodlands. Kenjiro Matsuo was responsible for the creation of the instrument, while Morihiro Harano is being handed credit for the idea itself; in fact, he confirmed to The New York Times that no artificial music was added whatsoever, with only the background levels being adjusted up for effect.
There's more at the link. Here's the advertisement. I strongly recommend watching it in full-screen mode, if possible.
Now that's creativity to the max! Kudos to everyone involved.
(For those who know the music by ear, but can't identify it, it was the 10th movement of Johann Sebastian Bach's Cantata 147, more commonly known as the hymn "Jesu, Joy Of Man's Desiring".)
Peter
6 comments:
what amount of physics and testing did it take to make that?
Heltau
Wow. The engineering, experimentation & setup must have been truly incredible. Hats off, gentlemen.
I think Bach would approve, and I rate this next to Honda's 606 spot.
Jim
This not only pegged the "awesome" meter, it wrapped the needle around the far post...
Very nice, but I'll bet Bach NEVER expected THIS rendition :-)
Dame Myra Hess played this famously during the German bombing of Great Britain in WW II. She would have loved that this lovely piece would be recreated in such a magical way in such a peaceful setting g
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